🎯 Bullseye Framework

Prioritize your traction channels to find what really works

🎯 How the Bullseye Framework Works:

Categorize each of the 19 traction channels into three rings:

Inner Ring (Promising): Most promising channels worth testing immediately
Middle Ring (Possible): Channels that might work but need validation
Outer Ring (Long Shot): Less likely to work for your business right now

📋 Available Traction Channels

Click on a channel to assign it to a ring:

🎯 Inner Ring - Promising

Most promising channels worth testing immediately

⭕ Middle Ring - Possible

Channels that might work but need validation

◯ Outer Ring - Long Shot

Less likely to work for your business right now

📝 Strategy Notes

📚 Recommended Reading

Traction: How Any Startup Can Achieve Explosive Customer Growth

Gabriel Weinberg & Justin Mares

The definitive guide to the Bullseye Framework and the 19 traction channels. Essential reading for finding your most effective customer acquisition strategy.

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

Sean Ellis & Morgan Brown

Comprehensive framework for rapid experimentation across marketing channels to drive growth.

The Lean Startup → Check on Amazon

Eric Ries

Build-measure-learn methodology that complements the Bullseye Framework for systematic testing and validation.

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