Strategy & Planning
Stakeholder Mapping
Place stakeholders on a power and interest grid and decide how closely to work with each of them.
- Time: 20 to 40 min
- With: Project lead with the team
- You get: A grid and an engagement approach per group
How to use this worksheet
- List stakeholders: people, groups and organisations that affect or are affected by the project.
- Rate power (ability to influence the outcome) and interest (how much they care) from 1 to 10.
- Check the grid. Manage closely, keep satisfied, keep informed, monitor.
- Take the high-power stakeholders into the Stakeholder Engagement Plan and decide who owns each relationship.
Stakeholders
Power and interest from 1 (low) to 10 (high).
Prompts
Ask yourself
- Who could stop or accelerate the project?
- Who is affected but has no voice yet?
Power-interest grid
Before you finish
- Ratings are discussed, not assigned by one person.
- High-power stakeholders have a named owner.
- You will revisit the map when the project phase changes.
About stakeholder mapping
The power-interest grid is attributed to Aubrey Mendelow (1991) and builds on R. Edward Freeman's stakeholder theory (1984).
Positions change. A sceptical regulator can become a supporter, and a quiet executive can become a blocker. Update the map at every project phase.
Recommended reading
Werbung / Ad: Affiliate links. As an Amazon Associate I earn from qualifying purchases at no extra cost to you.
- Strategic Management: A Stakeholder ApproachR. Edward Freeman
The foundational work that introduced stakeholder theory to strategic management, revolutionizing how organizations think about value creation.
- Power and Influence in OrganizationsJeffrey Pfeffer
Essential reading on understanding organizational power dynamics and stakeholder influence patterns.